The year is quickly winding down and I'm sure you have just as much to get through still as we do!
Media workshop presented by the Department of University Relations
During a previous meeting of UP’s Marketing and Communication Forum the current media footprint of the University was discussed. For those who missed the session, it basically boiled down to the fact that we do get a lot of publicity, but that the impact of the publicity is limited, partly because of the fact that it isn’t the result of well-coordinated and communicated media, marketing and publicity efforts.
It was also stressed that the development of a media decent strategy that aligns itself with goals and values contained in, for example UP2025, will require continuous communication about media-related matters.
DUR is having a series of discussions/workshops starting with a media training workshop on the 14th of November 2012. The sessions will be presented by Alan Arquile from Credence Consulting which forms part of the larger communication group Meropa.
Alan is a former senior journalist, advertising copywriter, editor and editorial director for Group Editors. He has worked as communications manager for BMW South Africa, was managing director at a PR firm which was the largest in the country at the time. His scope of writing work has included anything from speeches for state presidents to water and sanitation messages printed on media releases, video scripts, speeches for State Presidents and Bafana Bafana coaches. Alan has also presented more than 500 media training sessions to date and has worked with half the JSE Top 40 companies and 18 national government departments.
Date: 14 November
Time: 13:30 - 15:30, with a finger lunch at 13:00
Venue: Post Grad L2-67
Please confirm your attendance of both the workshop and the finger lunch with Isabel de Necker at firstname.lastname@example.org before Friday, 9 November.
You are all probably well versed in this by now, but with the end of the year coming up all webmasters should:
Remember, help is just a click away if you require assistance or support with your website. Go to http://web.up.ac.za/support and log a ticket and we'll be ready to help.
Happy summer cleaning
The Web Office team